SCENARIO: The day has come for your youth group's final and biggest fundraiser before their mission trip - a community-wide car wash. For the past month, the youth have canvassed the community with flyers; you posted ads in the papers and on the radio. A lot of time and money have gone into preparation and getting the word out to your community.
The morning of, you wake up only to find overcast skies. You quickly turn on the Weather Channel to find that there is a great chance of rain. You think to yourself, perhaps this will be no big deal. You provide the soap and God will provide the water. There has to be a few people who wouldn't mind getting their cars washed no matter what the drying conditions are. Besides, this could be a little fun for the youth as well. As you're getting dressed, you hear a siren on your TV followed by tornado warnings for your county and you begin to hear thundering. Now, it seems the car wash has been 'washed out.'
You proceed calling the youth to tell them to meet at the church; the group has to come up with a backup fundraising plan and QUICK. With the car wash, you had the luxury of time for advertising. However, the mission trip is only a few weeks away and time is now of the essence.
QUESTION: No matter what event you choose, HOW DO YOU GET THE WORD OUT QUICKLY?
More...